Newspapers ‘Back from Brink’ of Doom
Despite high-profile bankruptcies and doom-and-gloom forecasts for traditional media, Borrell Associates predicts that print newspaper revenues will stop declining this year and rebound 2.4% in 2010 as...
View ArticleTop 10 Internet Advertising Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Portal Frontpages – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Games Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleUnemployment Drops for First Time Since April ’08
In another sign that the economy might finally be stabilizing, the US unemployment rate slightly decreased from 9.5% in June to 9.4% in July, according to the US Bureau of Labor Statistics. This marked...
View ArticleRising Consumer Optimism Stops Short at Jobs
Fueled by rising investment confidence and expectations for the future, the RBC CASH Index for August 2009 rose to 37.5, a 15.1-point increase from July’s 22.4 reading. This represents a sharp uptick...
View ArticleCompanies’ CSR Walk and Talk Don’t Jibe
Though Americans are willing to pay more to patronize companies they think are socially responsible, there is no consensus among them on which companies top the list, and some consumers are hard...
View ArticleOnline Video: Primetime Rules Don’t Apply
Internet video-viewing patterns are dramatically different from traditional TV-watching patterns and require a different approach to advertising and a new model for measuring video engagement online,...
View ArticleTop 10 Broadcast Media Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Sports Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
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